Marketing Coordinator, Gambrell Center for the Arts
Summary: Queens University of Charlotte is seeking qualified candidates for the position of Marketing Coordinator for the Gambrell Center for the Arts and Civic Engagement.
This is a part-time position (20 hours/week, some weeks with no hours scheduled due to work requirements). The Marketing Coordinator must be a self-motivated, dependable, customer-oriented arts advocate that can works closely with the Executive Director to actively cultivate community involvement in the programs and facilities of the Gambrell Center.
This position is responsible for maximizing earned income and organizational image. They should enjoy working in a dynamic, team-oriented creative environment that provides frequent interaction daily with co-workers, volunteers, patrons, vendors, and clients. The nature of work is deadline oriented, and variable given the ongoing organizational transition of a new startup organization.
This position reports to the Executive Director of the Gambrell Center for the Arts. This position is not exempt from provisions of the Fair Labor Standards Act (FLSA) and is eligible to earn overtime pay for hours worked above 40 in a single week. This position is not eligible for visa sponsorship.
- Develop and implement marketing strategies that generate ticket sales, ad sales and media trades that meet budgeted income goals. Cultivate new audiences through target marketing initiatives. Promote facility use.
- Work with Executive Director to write, edit and proof copy for press releases, playbills, brochures, PSAs, TV, newsletters, email blasts. Meet publication deadlines. Maintain contact lists with the media and special interest groups and press and publication archives.
- Create and manage an engaging social media presence on all platforms and protect the organizational brand.
- Layout and design print, signage and digital publications and promotional materials in house as needed.
- Work closely with graphic artists and printers to ensure consistently high-quality publications.
- Research artists, art forms and industry and community trends and educate staff.
- Assist with implementing corporate and media sponsorships.
- Work within budgetary guidelines and generate regular reports on trend analysis and expense tracking.
- Ensure the Theatre is accurately and well promoted represented in the Media (print, web, signage, etc.)
- Liaison with the business and educational community in conjunction with Executive Director
- Proactively maintain a professional, customer service-oriented work environment by assisting with phone coverage, box office and general clerical duties. Coordinate consistent window and phone coverage during business hours with the Patron Services Manager.
- Provide event management services for performances as needed.
- Must have the ability to work a flexible schedule, including evenings, weekends, and some holidays.
- Other duties may be assigned as needed to achieve department and university goals.
- 2-years arts marketing, public relations, web management and publications experience
- Excellent proofreading and writing skills with experience writing copy for publications and media releases.
- Extensive computer, website optimization and software expertise – Office 365, Facebook, Instagram, Squarespace, SEO experience preferred.
- Proficient in desktop publishing and ad design – Canva, Photoshop, InDesign experience preferred.
- Accuracy and attention to detail.
- Organized, able to handle multiple projects simultaneously and meet deadlines.
- Ability to maintain confidence as it relates to sensitive information.
- Strong communication and customer service skills including the ability to work effectively with a diverse group of board members, donors, volunteers, patrons, partners and staff of diverse cultural backgrounds.
- Positive attitude, Team player – Professional, trustworthy, dependable.
- Creative problem solver able to work well with minimal supervision.
- Bachelor of Arts (Communications, Theatre, Music or Arts Major) or combination of experience and education.
- A cover letter addressing the position qualifications and experience.
- Current résumé
- Salary expectations
- Contact information for three professional references.